Hardcore Carnivore: Black is designed to complement steaks and meats of all kinds. It has all the standard spices and ingredients - like salt, pepper, garlic, brown sugar, onion and a hint of chili - to take your steaks and meats to the next level, with the addition of one exotic ingredient... there's charcoal in the rub! Hardcore Carnivore: Black will boost not just the flavour, but the appearance of your food. First: it provides a great foundation base for a crust to form, particularly when grilled. Second: since the product darkens the exterior of the meat prior to cooking, you won't be tempted to overcook it just to achieve an appealing outer color - it's already half way there before you even start cooking.
Thirdly: the vivid black color creates an amazing contrast against interior of the meat, making it incredibly visually appealing. Consider it cosmetics for meat! Yes, the charcoal is safe. Hardcore Carnivore: Black contains food-grade activated charcoal made from coconut husks - this is definitely not the same charcoal as the stuff in your grill! It's a flavour profile that's neutral enough to work with a variety of different proteins.
It can be used for pan- and oven-searing but best results are found when cooked over charcoal or open flame.